| Building
A Basic Free Site
Basic Free Site Building involves building the basic layout
and traffic flow pattern for the site. This way you have
an idea of where everything goes and why. Please make special
notice that the examples here are just that – "examples".
You should take this basic layout model and add your own
personal flair and design to it. Make it into one that is
unique to you! Then take it and repeat it for different
niches/categories. Do not copy, just use this simple basic
layout (except for the very first time you do this project).
After that, get creative and use your imagination to make
something unique. Unique sells better than run of the mill
stuff any day of the week! And you are here to make money
from your sites, so don't forget to be unique.
Special note on graphics: for this project, forget about
them! Fancy logos, heavy backgrounds, and graphics that
don't make you money should be tossed out and forgotten.
You are not here to make the world's best looking site,
even though you might have that idea in the back of your
mind. You are here to make sites that make you money! Heavy
graphics and logos actually cost you money in bandwidth
and lost surfers because your pages load too slow and the
surfer leaves. The vast majority of surfers are still on
dial-up connections – build for the hardware that's
being used, not what might be used in the future!
Since you are a new webmaster there are some things you
will run into. Here is a brief bit of help (and yes, it
applies to you):
- Stop thinking like a surfer and think like a webmaster!
- See the traffic flow thru your site. Make sure you
present as many sale possibilities as possible to the surfer.
- The more ads you have the more money you make.
- We are sales people. Understand this is "business".
- The pictures on your site are nothing but free "SAMPLES"
to get them to buy a membership to the site you are promoting.
- The best sales approach is to tease them and leave
them having to go to your sponsors site to sign up and get
more. This also applies to the pictures you use on your
site. Tell the surfer to click to go to the site. Some of
them are as new to surfing as you may be to webmastering,
so they need the direction!
- Webmastering is hard work and it takes commitment to be
successful. This project will get you started on the right
track. Welcome to webmastering!
Follow the directions shown below and build this site:
Start by picking your niche the site you will be promoting
(such as Asian, black, teen, Latina, etc). Then get softcore
content that reflect the site you're selling. Tease them
with softcore content, for hardcore pics, make them buy
a membership! You profit! Each free site is solely there
to sell your sponsors site. Remember that when building
this site.
Index/Entrance Page
Traffic enters your site at this point, and it should have
the following features:
Banner: This should be a "softcore" banner,
under 18k weight, with targeted sales text around it. Make
the surfer want to buy! This is one of the best sales spots
on your site. Hit them hard – make money. Add 1-2
lines of sales text above and below the banner.
Site Name: You have to call your site something. Use a large
font size here, and forget using a logo or graphic, they
slow the page load down. This is the only place on your
site you will need the site name. Everywhere else only put
it in the title tag. No one is going to remember your site
name out of millions of others on the net. It's only a little
free site, so just use a witty name. Try to make it reflective
of the niche the site is in.
Niche Oriented Text: Say hello to the surfer. Say something
about the niche you're building the site for that is a turn
on to them – something about why this site is here,
what you like about the niche, etc.. This is where you start
an illusion, so the surfer naturally goes on to the site.
Text Ad: Tell them about the site you're promoting.
Make the surfer believe the site is the best thing on the
net! Balance it out. Make it 3-4 short lines long.
Warning and Exit Link: Warn the surfer that this is an adult
site they are entering – no minors allowed. Provide
a small exit link to a place that is NON-Adult – that
you also make money from. Don't waste any traffic –
find some mainstream items to promote for this link.
Recips and Link Trades: You get your first initial traffic
from people you trade links with. Above the Enter link of
your site, on the entrance page(s) is the correct place
for it. This includes link lists, top lists, and a range
of traffic sources. Use 6 to 9 recips or link trades per
entrance page. NOTE: This is not where you should put a
tgp reciprocal link. Those don't go on free sites! When
you mirror your entrance page for additional link trades,
these links are what you change. Use text recips whenever
possible. It's less bandwidth you have to spend by not loading
or using graphic recips, and creates a faster loading site
entrance.
Enter Here Link: A clearly marked entrance into your
site – linked text will work fine for this. There
is no need for graphics. This is the "only" place
most link lists allow the word enter on the entrance page.
Text Ad: Tell them about the site you're promoting.
Make the surfer believe the site is the best thing on the
net! Balance it out. Make it 3-4 short lines long.
Links into your Empire: Use these links to bleed off some
traffic into your internal sites and pages, once you get
a few up.
Main Page
Traffic enters the Main Page from the Entrance page(s),
and it/they should have the following features:
Odd Sized Ad and Text: This should be a banner, under
35k weight, odd sized, to get the surfers attention –
not the normal 468 x 60 horizontal banners. A good 200 X
300 banner is a fine size, with targeted sales text around
or beside it. Make the surfer want to buy! 4-5 lines of
sales text total. Get the surfer interested in things the
site offers. Do not put a "full page ad" (FPA)
here and expect to get listed very many places for traffic.
Use a little reason and common sense in balancing the look
of the page.
Text Ad: Tell them about the site you're promoting.
Make the surfer believe the site is the best thing on the
net! Balance it out. Make it 3-4 short lines long.
Gallery 1 and 2 Links: Clearly marked links to your
sample pic galleries. Don't hide these links, but don't
make them any more noticeable than your ads. After all,
it's all about selling the site and not about showing the
surfer free pictures.
Banner: This should be a banner, under 25k weight,
with targeted sales text around it. Make the surfer want
to buy! 1-2 lines of sales text above and below the banner.
Re-use this banner and text at the top of Gallery 2.
Gallery Pages
Traffic enters the gallery pages from the Main page and
each of these should have the following features:
Ad: This should be a banner, under 25k weight, with
targeted sales text around it. Make the surfer want to buy!
1-2 lines of sales text above and below the banner.
5 Thumbnailed Sample Pictures: These should be thumbnailed
sample pictures linking to full sized pictures (or pages
with full sized pics and 1-2 ads). To create thumbnails
and optimize pictures we recommend SuperJPG. Thumbnails
should be between 100 x 100 and 120 x 120 size and weigh
2-3k each. Full sized pictures should be optimized slightly
and the size should be 450 to 520 on its longest side and
weigh under 30k. Remember that these pictures are "samples"
only. Tell the surfer for the good stuff they have to join
the site you're promoting.
Text Ad: Tell them about the site you're promoting.
Make the surfer believe the site is the best thing on the
net! Balance it out. Make it 3-4 short lines long.
5 Thumbnailed Sample Pictures: These should be thumbnailed
sample pictures linking to full sized pictures (or pages
with full sized pics and 1-2 ads). To create thumbnails
and optimize pictures we recommend SuperJPG. Thumbnails
should be between 100 x 100 and 120 x 120 size and weigh
2-3k each. Full sized pictures should be optimized slightly
and the size should be 450 to 520 on its longest side and
weigh under 30k. Remember that these pictures are "samples"
only. Tell the surfer for the good stuff they have to join
the site you're promoting.
Text Ad: Tell them about the site you're promoting.
Make the surfer believe the site is the best thing on the
net! Balance it out. Make it 3-4 short lines long.
Links into your Empire: Use these links to bleed off some
traffic into your internal sites and pages, once you get
a few up.
Now go make this site, submit it to the link sites and traffic
trades! Submit it to at least 10 different search engines
also. You can mirror/copy the index page and add different
recips to the new page. Name it something like "enter.html"
"begin.html" "start.html", etc... And
then start building your next free site! Keep building up
your base of sites on the net. This is how you grow your
business..
|
